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Each business needs to know two things

Sep 28, 2020

Back to: Generous Business Masterclass

Previous Lesson
What is the Generous Business approach
Next Lesson
The wedding metaphor 

Course Syllabus

  • The most practical & important tools in Business:
    • Course Overview
    • What is the Generous Business approach
    • Each business needs to know two things
    • The wedding metaphor 
    • How to communicate the Transformation
    • The reverse business funnel
    • The Want – Needs – Awareness tool
    • The triangle of Customer, Product & Price
    • Listening Harder in business and in life
    • The three questions in choosing your content marketing niche
    • Summary
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